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The web site mp-hire.com states the following, "Long or Short Term Hire." I noticed that the website said " Established over 25 years ago." They also said " Agricultural Farm Tractor Hire - Shropshire. MP Hire provides short and long-term hire on John Deere Agricultural Farm Tractors and a wide variety of other agricultural machines including Manure Spreaders, Telescopic Handlers, Slurry Equipment, Agricultural Farm Trailers, Cultivation Equipment, Micro Diggers and Mini Diggers, Rotavators and Toppers. Our Tractors range from 110 to 400 HP. MP Hire offers our customer the following." The meta header had MP Hire as the first optimized keyword. This keyword is followed by short-term hire, long-term hire, and John Deere which isn't as important as MP Hire. The other words mp-hire.com used was Agricultural Farm Tractors. agricultural machines is included but could not be viewed by search parsers.